Report: 80% of Android apps are hardly ever downloaded

Eighty percent of paid Android applications have been downloaded less than 100 times, new research from Distimo has found. Free apps are more popular, with only 25 percent of them being downloaded less than 100 times.

The only app with more than 50 million downloads in the Google Android Market is Google Maps, making it the store’s most popular. This makes sense, as maps are one of the most-utilised functions across all smartphones. Meanwhile, 96 other apps have been downloaded more than 5 million times.

Comparing Android to Apple, just two paid apps have been downloaded more than 500,000 times on Android worldwide to date, while six apps in Apple’s App Store for iPhone have been downloaded that many times in just two months, in the United States alone.

In the games category, just five paid games in the Google Android Market have more than 250,000 downloads worldwide. Comparatively, Apple has 10 paid games that were downloaded more than 250,000 times in the United States alone in just two months.

“It is more challenging for developers in the Google Android Market than in the Apple App Store to monetize using a one-off fee monetization model,” Distimo explains.


Graph: Distimo
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