The app is also available on Newsstand, a feature of the new iOS5, and users use it for a free three-month trial period, after which it will cost £9.99 a month. This is one of the first times the English newspaper has charged for a digital service. Its other paid digital content is its £9.99 per month Kindle app, launched in July.
The price is has been viewed as high by some. However, The New York Times’ digital subscription is more expensive yet, at US$5 per week.
“The app will not please everyone. We’ve consciously set out, with this version, to deliver the Guardian newspaper edition, something that will work for some of our most loyal and passionate readers. It’s a reflective once-a-day Guardian, designed and edited for iPad,” the Guardian stated in its introduction to the app.