Video usage across platforms is the fastest growing digital media usage segment around the world. Video also the media genre that consumes the most bandwidth, compared to text, photos, infographics and audio. The mobile and PC platforms are the conduits by which this data is transmitted for the foreseeable future, followed by tablets.
Mobile video will continue to represent the majority of mobile data traffic in 2017, at a projected 66.5 percent of all mobile data used, according to the Cisco VNI Mobile Forecast 2013. Mobile web data will follow distantly at 24.9 percent, mobile machine-to-machine at 5.1 percent and mobile file sharing at 3.5 percent, according to the report.