Smartphone owners more likely to watching videos: U.S. study

2015-06-26 09_08_57-Edit Chapter 3 for blog.docx - DropboxPew’s “State of the News Media 2014” research shows that smartphone ownership makes it far more likely for the owner to watch videos in the United States. Of those who owned a smartphone in 2013, 53 percent watched news video and 88 percent watched video. Of those who did not own a smartphone, 18 percent watched online news video and 35 percent watched video online.

World Newsmedia Network has published Global Digital Media Trendbook each year since 2006. The 2014 trendbook contains 500 data sets and 230 pages of analysis about digital media usage and revenue patterns, including this data set. To download the GDMT free executive summary, go to www.wnmn.org

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