Mobile phone Internet access far exceed tablet access

11_20Mobile phones continue to rule for access to the Internet, compared to tablet access. However, some countries studied by GlobalWebIndex in 2014 have high penetrations of tablet access to the Internet, and are growing in the double digits. For example, in China, more than 80 percent of adult Internet users access the Web via mobile, while almost half as many do so on their tablets. Almost half as many tablet users access the Internet via tablet than those who access via mobile in Mexico, Singapore, the United States, the United Kingdom and the Netherlands.

This data set is among the many trends highlighted in the annual Global Digital Media Trendbook. The 2015 GDMT executive summary is now available for free. The Trendbook itself is packed with 500 data sets, 70,000 words of analysis and 230 pages of digital media usage and revenue trends.

The executive summary captures the essence of the trendbook, with 20 pages of 2015’s hottest digital media trends in mobile, video, social media, Big Data and digital revenue streams. For more information, contact publisher Martha Stone at mstone@wnmn.org, or go to www.wnmn.org to download the executive summary.

Advertisements
This entry was posted in Uncategorized and tagged . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s