Tag Archives: digital music

22 Percent Say They Use Social Media to Research Music Downloading

Social media has become a powerful product research platform, according to GlobalWebIndex’s “Commerce” report, published in late 2016. Among the products they find and research online and wish to buy include: Music download, 22%; movie or TV download, 18%; mobile … Continue reading

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Different age groups gravitate to different types of video: U.S. study

Different age groups are interested in different genres of video, according to Pew’s “2013 Digital Video Survey.” Those 18-to 29-years-old prefer comedy or humorous, 74 percent, followed by music, 73 percent; how-to, 70 percent; educational, 63 percent; and news, 48 … Continue reading

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Global mobile data usage growing exponentially: Study

Global mobile data usage is expected to increase 13 fold from 2012 to 2017, a 66 percent compounded annual growth rate. Driving the increase are the exponential growth of sharing and consuming video in particular, and also the burgeoning growth … Continue reading

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Smartphone instant messaging usage, by age group

Smartphone-based social media usage is dominated by the younger set, according to Deloitte’s Global Mobile Consumer Survey. This may be explained in part by older smartphone owners preferring to use desktop computers for social media and even instant messaging, in … Continue reading

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Engagement on news websites higher with direct access

When it comes to users directly accessing popular news and information websites and not arriving there via a search engine or social media, time spent on average monthly minutes per visit varies, as do the average number of pages visited … Continue reading

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Direct website visits more frequent than those from search and Facebook referrals

According to an engagement study by Pew and comScore, website visitors who go to websites directly visit far more often than those from Facebook and search engines and direct access to Facebook. When arriving to a website directly, visitors come … Continue reading

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Time spent on digital devices is just one measure of engagement

Time spent on digital devices is just one measure of engagement. According to comScore, the number of minutes spent on digital media, including smartphones, tablets and desktops, have surged from 2010 to 2013 in the United States. While desktop use … Continue reading

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PCs are most popular device for U.S. video viewing

Laptop and desktop PCs remain the most popular devices on which to view original digital video, growing from 69 percent to 72 percent of monthly users in the United States, according to the Gfk and IAB video study in 2014. … Continue reading

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Time spent increases if access to website is direct

While referrals from Facebook and other sites outpace direct visits to news websites, the engagement factor is much higher for direct visitors, according to a study by comScore and Pew.  Facebook sends half of all Buzzfeed’s visits, while direct visits … Continue reading

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Instagram, Reddit are fastest growing social media

Instagram has the fastest growing social network membership in the world by far, surging 23 percent between Q2 2013 and Q4 2013, with an estimated 90.8 million users. Following Instagram for the fastest growing social media sites are content sharing … Continue reading

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