Tag Archives: snapchat

Facebook, Snapchat, and Instagram Used Equally to Research Products

Social media has become a powerful product research platform, according to GlobalWebIndex’s “Commerce” report, published in late 2016. Almost half of the social media users surveyed worldwide say they use the following channels to find and research products they want … Continue reading

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Across Top 3 Messaging Apps, Sending Messages is Most Used… Even Snapchat

Messaging app usage patterns very among Millennial Internet users around the world, as different messaging apps have unique features. The most popular activities on Facebook Messenger last month were sending a message (88%), followed by sending a photo (52%) sending … Continue reading

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WhatsApp Still Leads in Messaging App Frequency of Use Over Facebook and Snapchat

WhatsApp trumps Facebook Messenger for both usage frequency scores and activity engagement rates, according to GlobalWebIndex’s Millennial report in late 2016. 59% of Millennial Internet users say they use WhatsApp more than once a day, while only 37% of them … Continue reading

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Facebook Messenger and WhatsApp Lead all Global Social App Usage

Social messaging apps are hugely popular among Millennials around the world. Facebook Messenger reaches 35 percent 
of Millennials, compared to 32 percent for WhatsApp and 25 percent for Skype. Ten percent or fewer of the world’s Millennials use Viber, WeChat, … Continue reading

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Photo sharing surging on social media: Study

Photo sharing has grown exponentially with the introduction of new multimedia sharing sites like Snapchat and Instagram, and with the surge of sharing behaviours on more established sites like Flickr, Facebook and WhatsApp, according to Mary Meeker’s Internet Trends 2014. … Continue reading

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